8. Februar 2022

TRAFFIC ANNOUNCED AS DISTRIBUTOR OF AEROE IN GERMANY

AEROE TRAFFIC

We are pleased to announce that aeroe™ is from now on part of our brand portfolio and will be exclusively distributed by Traffic at Germany.

Following on from a successful worldwide launch at the Eurobike and Sea Otter Classic Trade shows, all aeroe products are now available in Germany through distributors TRAFFIC and available in good bike shops.

‘’Its great to partner with Traffic, we met them at Eurobike, have spent time with them in their headquarters in Cologne, and feel they are a great fit to help grow an innovative brand like aeroe. Our products have been extremely popular in Germany to date so to have Traffic help us grow our brand and help make our products more accessible to people in Germany is very exciting for us! We look forward to seeing more aeroe products on more German bikes!’’ Mike Maguire, Co-Founder of aeroe:

The traffic team are excited to bring aeroe to Germany and are a great fit to bring the innovative products to the worlds biking epi-centre of Germany:

“One thing I love is innovation in a brand and “aeroe” ticks that box for me. On a personal level, I admire the design and functionality of cycling gear so it’s no surprise I found a common interest with aeroe and I am constantly impressed by the high standard of quality, as well as the simplicity in each of their products. “

Harry Schmid, CEO, Cologne Bicycle Group

Retailers who are interested in stocking aeroe products can contact TRAFFIC via the details below.

Aeroe

Traffic Distribution GmbH,

Richard-Byrd-Str. 12

50829 Cologne

Phone: 0221/ 5000 57-0

Email: info@traffic-distribution.com

Web: www.traffic-distribution.com

Web: aeroe.com

traffic aeroe jason fitzgibbon

TRAFFIC PRESS RELEASE – November 5^th 2021

| "We've been designing, improving - and riding! - the simplest, most functional and beautiful way to carry your gear for more than twelve years," says Mike Maguire, founder of New Zealand bikepacking brand Aeroe.

This experience can now also be had in Germany: Aeroe will now be part of the Traffic Distribution brand portfolio and will be distributed exclusively by the Cologne-based company. The motto of the New Zealanders is: "At aeroe we're on a mission to make bike adventures easier, more enjoyable and more accessible to everybody."

Aeroe developed the first quick release bike rack, called the "Freeload Rack", now known as the "Tour Rack" by Thule. Later it became a whole luggage rack system, the easy-to-use "Spider Rack" and an innovative handlebar mounting system.

The "Spider Rack" comes with a mount with integrated straps - to attach dry bags, tents or sleeping bags. In addition, the bracket can be attached to the sides of the luggage rack; it can be rotated 180 degrees so that it can be used anywhere on the bike. Aeroe also offers a handlebar version of the luggage rack that also fits any bike and is suitable for any equipment.

Mike Maguire, Co-Founder Aeroe: "It's great to partner with Traffic, we met them at Eurobike, have spent time with them in their headquarters in Cologne, and feel they have similar values and are a great fit to help grow an innovative brand like Aeroe. Our products have been extremely popular in Germany to date so to have Traffic help us grow our brand and help make our products more accessible to people in Germany is very exciting for us!"

Harry Schmid, CEO Cologne Bicycle Group: “One thing I love is innovation in a brand and Aeroe ticks that box for me. On a personal level, I admire the design and functionality of cycling gear so it's no surprise I found a common interest with Aeroe and I am constantly impressed by the high standard of quality, as well as the simplicity in each of their products."

Paddy Maguire, Co-Founder Aeroe: "People are looking for a clean, simple and stable way to carry waterproof dry bags, their tent, or any other gear on their bike or e-bike. We have met this need with our versatile aeroe spider rear rack system, and the word is spreading among riders around the world. To see Aeroe enabling people of all abilities to use their bike for more things, more often, with their friends and family is incredibly satisfying."