Today, we’re excited to share some big news: aeroe is joining the Thule family.
What began as a mission to make bike adventure more accessible to more people, has grown into something we’re incredibly proud of.
aeroe started out of a small garage in Nelson, New Zealand, back in 2019. Inspired by our late father Pat, a true pioneer in the biking industry who loved designing and building things in equal measure, we set out to create a rack and carrier system that would make it easier for riders to get out there and explore.
Little did we know just how far this journey would take us, building a brand and community along the way. We could only have dreamed about some of the epic adventures aeroe gear would become part of in every corner of the world.
Looking back, it’s been an extraordinary ride. One that we couldn’t have been on without the support of our dedicated team (Phil, Kev, Andrew, Steph, Feng-ji + wider aeroe group), global distribution partners, amazing bike stores, and every one of you who chose aeroe to carry your gear: whether for a remote bikepacking expedition, a bucket-list overnighter, or simply a ride that called for carrying a little extra gear. For that we want to say a massive thank you.
This new chapter with Thule, one of the world’s leading outdoor adventure brands, will allow aeroe to reach more riders globally, continue innovating and bring you exciting new products that build on the gear you already know and love.
So, what does this mean going forward?
Until November 15, you can shop our entire range for 25% off storewide at aeroe.com using code: RIDE25
From November 16 (NZDT), our range will no longer be available for purchase from our online store, however you'll still be able to find and purchase aeroe gear through your local aeroe stockist.
Looking ahead to next year, aeroe products will be integrated into the Thule range and relaunched under the Thule brand in Q2 2027.
And for those of you with aeroe gear, we’ll still be here to support you. Whether you have a question, need help with a warranty or would like some setup advice, please feel free to get in touch by emailing team@aeroe.com
Thank you for being part of the journey so far. It's been one hell of a ride, and we're excited for what's to come.
Mike & Paddy,
Brothers and co-founders
Brothers and co-founders